A Facebook giveaway is a great way to generate leads and best of all it’s a free form of advertising. The first part of setting up a giveaway is to choose a prize for people to win. This should be a prize that t is appealing, the more people to participate in the giveaway the better, so you want to give away something that draws in a wide audience.
Most companies choose to giveaway a product or service that they offer. This makes perfect sense as although you want the prize to be appealing you also want participants to be your target audience. The whole idea of the giveaway is to generate leads that turn into sales.
Next, you will need to create your graphics for the giveaway. Once you have created catchy graphics, it is time to post your giveaway on your chosen social media platform. Most businesses have several social media platforms so you can post on all of them or post on one and direct people to where your giveaway is. Example – you post giveaway on Facebook page – you then post a link to giveaway on your other social media accounts directing them to your Facebook page.
Once you have completed your giveaway, you can then choose your winner.